Terry White, a celebrated professional with a 29-year career at Adobe, serves as a Principal Director, Photography Evangelist, and Community Advocate, expertly leading and inspiring both teams and Adobe’s vast user community. A prominent speaker at events like TEDx and Photoshop World, award-winning photographer, and the 34th inductee into the Photoshop Hall of Fame, Terry also connects with audiences via his popular YouTube Photography Masterclass. His authorship and tech exploration further underscore his comprehensive expertise and influence in the creative and tech worlds.

As Senior Director of Design for Adobe Firefly, Samantha leads high-performing design teams to shape the future of creative and AI-driven products — turning complexity into clarity and vision into execution. She's spent her career building tools that empower creators, and is most energized when design, technology, and people come together to make something that feels both inevitable and inspiring

Ann Rich is an innovator, strategist, leader, designer, dreamer, and doer. At Adobe, she built and currently leads the Adobe Hive, an innovation and acceleration practice that aligns cross-functional groups through a methodology, space, and team. Prior to Adobe, she built brands and marketing strategy as Marketing Director of Epic Wines. She learned the art and science of experience design at Chez Panisse. As co-founder of Kishu, she reimagined the mini-bar for Airbnb using local stories & treats. As the Head of Design Strategy at Propelland, a Service Design consultancy, she led company strategy and research.

 Brenda Milis is the Principal of Consumer and Creative Insights at Adobe where she leads research identifying content growing in commercial relevance and consumer appeal. Brenda’s work tracking developments in culture, technology, creativity, and the visual landscape supports content development and campaign marketing programs at Adobe.