Speaking session: Deliver Content Beyond Human Scale with Adobe Workfront

As Director of Product Management for Adobe Experience Cloud and Adobe Workfront, Steve Wirig is responsible for the product strategy of cross-application workflows and experience. He is tasked with leading the foundational integration of Adobe Workfront, enabling work management and collaboration across the Experience Cloud. Previously he filled other product leadership roles for Adobe, responsible for the social data platform and product strategy for the company's various Social Marketing solutions as well as leading the social media analytics practice within Adobe Global Services. He lives near Salt Lake City, Utah with his wife and five children.

Speaking session: Deliver Content Beyond Human Scale with Adobe Workfront

Chris is Principal Product Marketing manager at Adobe, with years of experience with Workfront in the work management space. Prior to this Chris co-founded a SaaS startup for customer engagement and worked as a consultant and market advisor in the healthcare technology space. He spends his spare time wondering how much cooler young Chris would have been had his parents given him that pet tiger he always wanted. 

Speaking session: Impactful Personalized Experiences: From Content Creation to Delivery

Shelly Chiang focuses on Experience Manager Assets product strategy and marketing for rich media immersive experiences, including content automation, asset delivery, 3D, and Video, bringing creativity and personalization at scale, all within the DAM. Before Adobe, she led go-to-market strategy in the low-code automation and analytics space. She is passionate about connecting customers to information that brings better experiences.

Speaking session: Impactful Personalized Experiences: From Content Creation to Delivery

Karthik Muralidharan is a Principal Product Marketing Manager for Adobe Experience Manager Sites, responsible for the sales and go-to-market strategy across multiple areas including digital signage, omnichannel personalization, and emerging product lines. Prior to joining Adobe, he worked as a management consultant advising clients on sales force and channel effectiveness as well as developing customer loyalty programs. Karthik holds an MBA from The University of Chicago Booth School of Business and a BS in Chemical Engineering from UCLA.

Speaking session: Orchestrating and Delivering Personalized Omnichannel Customer Journeys

Bruce Swann has more than 20 years of experience working with digital marketing disciplines like web analytics, social media, mobile marketing, and email marketing, as well as marketing and CRM technologies, including marketing automation, predictive analytics, and marketing resource management. At Adobe, Bruce is a Principal Product Marketing Manager for Adobe Campaign, focused on marketing and product strategy for customer journey and cross-channel campaign management.

Speaking session: Orchestrating and Delivering Personalized Omnichannel Customer Journeys

 
Jason Hickey is a principal product marketer for Adobe Journey Optimizer. For the past 15 years, he has been immersed in the personalization and real-time engagement space — first as an end user of Adobe applications, and then as a technical solutions architect, strategic consultant, and product marketer. Jason is highly passionate about data-driven decision-making and is now sharing all things Journey Optimizer with the world.

Speaking session: Future Proof Your Data Management Strategy and Activate Full-funnel Marketing with Adobe Data Management Tools

Speaking session: Personalized Insights and Engagement with Adobe Experience Platform

Rakhi Patel is a principal product marketing manager at Adobe, leading the global go-to-market strategy for the industry’s top customer data management solutions. With 20+ years of experience in the digital marketing industry, Rakhi has led vision, strategy, and thought leadership across key areas of discipline such as responsible data management, partnerships, and value realization. Passionate and customer obsessed, Rakhi is dedicated to elevating the marketer’s role as a data steward.

Speaking session: Future Proof Your Data Management Strategy and Activate Full-funnel Marketing with Adobe Data Management Tools

Jon Leininger is a Senior Product Manager on Adobe Journey Optimizer, based in San Jose. At Adobe, Jon is primarily focused on empowering customers to reach the right people with the right data, delivering delightful, personalized experiences to their end users. Prior to Adobe, he spent eight years in the defense industry as an engineer on various naval and aerospace programs. Jon holds an MBA from Brigham Young University and an MS in Systems Engineering from Johns Hopkins University. 

Speaking session: Transform Your Analytics Practice with the Adobe Analytics Insiders

 
Rick Maddox has more than 25 years’ experience in software product management and marketing. At Adobe, he is a principal product marketing manager for Adobe Analytics, where he enjoys working with customers to ensure their success, organizing customer events, and executing product launches. Omnichannel customer journeys, personalization, and optimization are just a few topics constantly buzzing in his head. Prior to his current role at Adobe, Rick was director of demand generation, campaigns, and sales enablemzqent at Workfront. Prior to Workfront, Rick held various leadership positions in product management and marketing at Symantec, worldwide agency giant McCann Erickson, and Novell. Rick graduated from the University of Utah and is a loyal Ute fan.

Speaking session: Transform Your Analytics Practice with the Adobe Analytics Insiders

 
Ben Gaines is a Director of Product Management for Customer Journey Analytics, part of Adobe Analytics. In this role, he works closely with Adobe customers to understand their needs around cross-channel data and insights, helps guide the product strategy and roadmap, and mentors a team of product managers and technical writers. Along with Blair Reeves, he is the co-author of Building Products for the Enterprise: Product Management in Enterprise Software, available now from O'Reilly Media. In his spare time, he loves basketball, sushi, and running a Mastodon server. He lives near Salt Lake City, Utah, with his wife and four children.

Speaking session: Transform Your Analytics Practice with the Adobe Analytics Insiders

Trevor comes from the world of aerospace engineering and robotics and studied estimation theory and machine learning techniques before making the jump to digital marketing. Before joining the product team, Trevor led Adobe's data science consulting team delivering predictive analytics solutions to many Fortune 500 companies. Today, Trevor is responsible for Adobe Analytics' reporting and attribution technologies across 14 global data centers as well as Adobe Analytics' newest product: Customer Journey Analytics.

Speaking session: Transform Your Analytics Practice with the Adobe Analytics Insiders

 
Stephanie is an Expert Solutions Consultant for Adobe, helping clients learn how to uncover valuable insights and become a data-driven decision powerhouse using both Adobe Analytics and Customer Journey Analytics. With over 19 years of experience in Digital Analytics, Stephanie has worked with hundreds of top name brands across all industries. Stephanie’s most recent areas of expertise include data governance, attribution and developing broad scale enablement programs across solutions. Prior to joining Adobe, Stephanie worked client side in marketing analytics for the travel industry. She holds a Bachelor of Science from the Georgia Institute of Technology and a Master of Business Administration from the University of Georgia.

Speaking session: Transform Your Analytics Practice with the Adobe Analytics Insiders

Greg Cobb is an Expert Solutions Consultant at Adobe, focusing on Analytics and Customer Journey Analytics. With more than 10 years of digital experience, his background includes data-driven experience optimization, testing and personalization, mobile app analytics, and campaign performance measurement. Prior to Adobe, Greg was an Adobe practitioner at a global transportation company and an international charitable organization for childhood cancer. Greg lives and works in Memphis, TN with his wife and two children. An avid drummer, he will always welcome a conversation with a fellow musician.

Speaking session: Future Proof Your Data Management Strategy and Activate Full-funnel Marketing with Adobe Data Management Tools

 
Jackie Chevallier is a product leader supporting the transition of customers from Audience Manager to Real-Time Customer Data Platform. Jackie has a passion for product operations and bringing teams together to pursue the best interests of customers. Jackie joined Adobe over 5 years ago after spending the previous decade of her career in data analytics, data management, and advertising operations. Jackie resides in Connecticut with her husband and three kids.

Speaking session: Transform Your Analytics Practice with the Adobe Analytics Insiders

Jordan Walker is a Senior Staff Designer for Adobe Experience Cloud. Since joining Adobe in 2015, he has managed and led user experience design for the Adobe Analytics and Intelligent Services product teams. Jordan previously held professional titles of Creative Director, Brand Designer, and Sandwich Artist. He currently lives in Utah with his wife & their three children.

Speaking session: Scale B2B Revenue with Next-Generation Experiences and Automation

Karishma Phansalkar is a product marketing manager supporting product launches for Adobe Marketo Engage. Karishma has a passion for product marketing and working with our internal teams to provide innovations that bring the most value to our customers. Karishma joined Adobe over 1.5 years ago after spending the previous 8 years in her career working in management consulting and product implementation at various tech companies. Karishma lives in New York city where she loves to explore all the restaurants and culture the city has to offer!

Speaking session: Scale B2B Revenue with Next-Generation Experiences and Automation

Stephanie Simmons is a Senior Product Manager at Adobe, with 13 years of experience in enterprise software engineering and product management. She is a passionate advocate for Women in STEM and philanthropy, being a member of the Junior League of San Jose and Community Impact Council of the Silicon Valley Capital Club. When not working, Stephanie enjoys finding sea glass on beach days, cooking in the kitchen and lake days on her jet ski.

Speaking session: Impactful Personalized Experiences: From Content Creation to Delivery

Latha Ramasamy is a Senior Product Manager for Adobe Experience Manager Sites. At Adobe, she is focused on leading personalization of outbound and inbound content for AEM Sites customers. She is passionate about making personalization seamless and automated for her customers. Her area of expertise encompasses headless personalization, web content management and digital solutions in the cloud. Latha has worked at various technology companies in the SF Bay Area, leveraging her skills in product management and strategy. She holds a BA from UC Berkeley.

Speaking session: Deliver Content Beyond Human Scale with Adobe Workfront

Julie Johnson is a Senior Product Marketing Manager at Workfront. Since joining Adobe in 2017, Julie has led strategic product integrations; customer roadmap programs, and customer value realization initiatives. She's passionate about helping customers achieve their business goals through Adobe's best-in-class tools. Julie has an MBA from Brigham Young University's Marriot School and is a recognized public speaker. Outside of work Julie enjoys pickleball, outdoor adventures, and bread baking.

Speaking session: Scale B2B Revenue with Next-Generation Experiences and Automation

Jenny Robertson is the Chief Technology Officer at ANNUITAS, working with enterprise companies and teams to transform their go-to-market and enable growth marketing. She is also a 9X Marketo Champion, ATLMUG Leader, Marketo Fearless 50 Member, Adobe Marketo Engage Architect Master, Certified SFDC Administrator, boy mom and soccer coach! Jenny is passionate about her work and the marketing technology community, never looking back after switching gears to the sales/marketing side of things 14 years ago!

Speaking session: Deliver Content Beyond Human Scale with Adobe Workfront

Linda Cook is a Senior Solutions Consultant, Workfront Expert based in Atlanta. At Adobe, Linda specializes in demonstrating the power of integrated Adobe solutions to unify strategic and tactical planning, creative production, and asset delivery and management across the enterprise. She is passionate about helping customers achieve their goals and get to a place where they are no longer working in silos with inefficient and unscalable processes. Linda holds a Bachelor of Science from The Georgia Institute of Technology. In her free time, she enjoys spending time with her family and friends and likes to get outside and explore every chance she can.

Speaking session: Deliver Content Beyond Human Scale with Adobe Workfront

Rachel Blankenship has over a decade of experience in digital transformation, bringing process, structure, and joy into building immersive experiences that put customers in the center of everything. At Delta, Rachel is the General Manager of Content Operations and Business Enablement. Her team builds and publishes content for delta.com, the Fly Delta app, and supporting microsites. She is on a multi-year journey to improve flexibility and speed of content publication by transitioning more touchpoints into Adobe Experience Platform. In her spare time, Rachel is on a wellness journey, discovering new ways to reset and recover. She enjoys getting outdoors with her pups and spending time with friends and family.

Speaking session: Deliver Content Beyond Human Scale with Adobe Workfront

Jen Kleinrock is first and foremost a creative project manager and operations specialist, with a passion for establishing processes and organization that facilitate efficiency and strengthen/preserve relationships. Coming from a social marketing agency background, she’s managed projects for major corporations like Netflix, AT&T, and Coca-Cola. At Delta, Jen is the Senior Manager of Creative Operations for Delta’s award-winning in-house creative agency, Window Seat. Her team of project managers manage upwards of 2,500 creative projects per year, varying in scale and complexity from small one-off designs to Delta’s on-board Safety Video production. Jen co-led Delta’s first implementation of Workfront in 2019, and currently leads Delta’s Workfront Governance efforts as more teams across the enterprise come on board.

Speaking session: Scale B2B Revenue with Next-Generation Experiences and Automation

Brandon is the founder of The Marketing Ops Coach, a platform dedicated to helping build the next generation of marketing operations professionals to break into or level up their careers with Marketing Technology. He is a 2X Marketo Champion, Marketo certified, and holds several other certifications from organizations such as Demandbase, LeanData, and Drift. Outside of work, Brandon is a dedicated Christian, husband, and father to two children and loves watching sports and traveling.