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From Creation to Command:

The Power of Digital Content in Defense

Date TBD

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9:00 am

Arrival & Registration

Registration will begin 30 minutes before event start.

Adobe

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12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

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Adobe Marketo Engage
Adobe Marketo Engage
About
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From Creation to Command:

The Power of Digital Content in Defense

June 
11
, 
2025
9:00am
 - 
3:00pm 
EDT

The modern battlefield extends beyond physical combat—it includes the digital domain, where information dominance is critical to national security. This event is an exclusive opportunity for industry leaders, defense agencies, and technology innovators to collaborate on transforming digital content management and delivery for the U.S. military.

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Date:
Wednesday, June 11, 2025

 
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Time:
8:30am – 2:30pm EST

 
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Location:
The Ritz-Carlton, Pentagon City,
1250 S Hayes St, Arlington, VA 22202

This one-day conference will explore how advanced technologies—generative AI, automation, centralized content management, and omnichannel delivery—are revolutionizing content creation, training, operations, and mission readiness across defense, intelligence and federal government agencies.

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From Creation to Command:

The Power of Digital Content in Defense

June 
11
, 
2025
9:00am
 - 
3:00pm 
EDT

The modern battlefield extends beyond physical combat—it includes the digital domain, where information dominance is critical to national security. This event is an exclusive opportunity for industry leaders, defense agencies, and technology innovators to collaborate on transforming digital content management and delivery for the U.S. military.

calendar icon

Date:
Wednesday, June 11, 2025

 
Time Icon

Time:
8:30am – 2:30pm EST

 
Location Icon

Location:
The Ritz-Carlton, Pentagon City,
1250 S Hayes St, Arlington, VA 22202

This one-day conference will explore how advanced technologies—generative AI, automation, centralized content management, and omnichannel delivery—are revolutionizing content creation, training, operations, and mission readiness across defense, intelligence and federal government agencies.

RSVPs Closed
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From Creation to Command:

The Power of Digital Content in Defense

The day we've all been waiting for

June 
11
, 
2025
Doors Open: 
9:00am
 | 
Concert Starts:
3:00pm 
EDT
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From Creation to Command:

The Power of Digital Content in Defense

Date TBD

The modern battlefield extends beyond physical combat—it includes the digital domain, where information dominance is critical to national security. This event is an exclusive opportunity for industry leaders, defense agencies, and technology innovators to collaborate on transforming digital content management and delivery for the U.S. military.

calendar icon

Date:
Wednesday, June 11, 2025

 
Time Icon

Time:
8:30am – 2:30pm EST

 
Location Icon

Location:
The Ritz-Carlton, Pentagon City,
1250 S Hayes St, Arlington, VA 22202

This one-day conference will explore how advanced technologies—generative AI, automation, centralized content management, and omnichannel delivery—are revolutionizing content creation, training, operations, and mission readiness across defense, intelligence and federal government agencies.

RSVPs Closed
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Join Us at the Forefront of Defense Digital Transformation

The modern battlefield extends beyond physical combat—it includes the digital domain, where information dominance is critical to national security. This event is an exclusive opportunity for industry leaders, defense agencies, and technology innovators to collaborate on transforming digital content management and delivery for the U.S. military.

calendar icon

Date:
Wednesday, June 11, 2025

 
Time Icon

Time:
8:30am – 2:30pm EST

 
Location Icon

Location:
The Ritz-Carlton, Pentagon City,
1250 S Hayes St, Arlington, VA 22202

This one-day conference will explore how advanced technologies—generative AI, automation, centralized content management, and omnichannel delivery—are revolutionizing content creation, training, operations, and mission readiness across defense, intelligence and federal government agencies.

RSVPs Closed
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Agenda

Day 1

8:30am - 9:00am

Registration & welcome breakfast


9:00am - 9:10am

Opening remarks


Scott Feinstein

Director, Adobe 

9:10am - 9:40am

Keynote

Transforming defense communications for the digital age


Moderator: James Hanson

Accelerate Team Manager, U.S. Federal, DoD, National Security, Adobe


Chief Master Sergeant (ret.) Jason David

Executive Director, IBIS Public Sector and Former Command Senior Enlisted Leader, Defense Media Activity, and Purple Heart recipient

9:40am - 10:10am

Panel session

Modern content creation for mission-critical workflows


Moderator: Justin Schoenfeld

JELA Manager


Bryce Baswell

Air Force Digital Media Team Lead, Secretary of the Air Force Public Affairs


Matt Guinan

Secretary of the Air Force Public Affairs Graphics Team Lead

10:10am - 10:30am

Solution demo

Accelerating innovative content creation


Jeffrey Young

Solution Consultant, Creative Cloud, Adobe

10:30am - 10:50am

Coffee break


10:50am - 11:40am

Modernizing the Digital Frontier:

A New Era of Defense Communication


Katie Arrington

Performing the Duties of the Department of Defense Chief Information Officer

11:40am - 12:10pm

Panel session

Secure, scalable content platforms for mission success


Moderator: Kaila Cage

Manager, Digital Strategy Group, Adobe


Winston Beauchamp

Director, Security, Special Program Oversight and Information Protection, Competitive Activities, Office of the Secretary, DOD


Colonel Kris Saling

Director of Talent Innovation, Army Manpower & Reserve Affairs

Day 2


12:10pm - 12:30pm

Solution demo

Command and control: Secure asset management

 

Rukshan Gunawardana

Digital Transformation Consultant, Adobe



12:30pm - 1:30pm

Lunch and networking

Unlocking the power of digital asset management for DOD

 

Brian Chidester

Head of Industry Strategy, Public Sector, Adobe

 

Jared Shellaway

Vice President, Research Services, Market Connections

 

Cortney Steiner

VP Adobe Sales, Carahsoft Technology



1:30pm - 2:00pm

Panel session

Delivering mission-ready content at speed

 

Moderator: Michelle Woolford

Account Director, Adobe

 

Jack Holt

Former Director, New Media Operations, OSD, and Public Affairs SME for CACI

 

Larry Smith

Director of Educational Technology, College of Distance Education and Training, USMC



2:00pm - 2:20pm

Solution demo

Completing the content loop

 

Diana Breen

DOD Sr. Practice Lead, Digital Experience, Adobe



2:20pm - 2:30pm

Closing remarks


Scott Feinstein

Director, Adobe


Speakers

Katie Arrington

Performing the Duties of the Department of Defense Chief Information Officer

Company

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Winston Beauchamp

Director, Security, Special Program Oversight and Information Protection,

Competitive Activities, Office of the Secretary, DOD

Company 

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Brian Chidester

Head of Industry Strategy

Public Sector, Adobe

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Matt Guinan

Secretary of the Air Force Public Affairs Graphics Team Lead

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Chief Master Sergeant (ret.) Jason David

Executive Director, IBIS Public Sector and Former Command Senior Enlisted Leader, Defense Media Activity, and Purple Heart recipient

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Bryce Baswell

Air Force Digital Media Team Lead, Secretary of the Air Force Public Affairs

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Jack Holt

Former Director, New Media Operations, OSD, and Public Affairs SME for CACI

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Larry Smith

Director of Educational Technology, College of Distance Education and Training, USMC

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Scott Feinstein

Director, Adobe

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Michelle Woolford

Account Director

Adobe

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Kaila Cage

Manager, Digital Strategy Group

Adobe

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Jeffrey Young

Solution Consultant

Creative Cloud, Adobe

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Diana Breen

DOD Sr. Practice Lead

Digital Experience, Adobe

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Rukshan Gunawardana

Digital Transformation Consultant

Adobe

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Justin Schoenfeld

 JELA Manager

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James Hanson

Accelerate Team Manager, U.S. Federal, DoD, National Security, Adobe

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Colonel Kris Saling

Director of Talent Innovation

Army Manpower & Reserve Affairs

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Cortney Steiner

VP Adobe Sales

Carahsoft Technology

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Sponsored by

Carahsoft powered by GovExec Logo Primary

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Big thanks to our sponsor.

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Venue

The Ritz-Carlton, Pentagon City,
1250 S Hayes St,
Arlington, VA 22202


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What to expect

7:00 pm

Arrive & Registration 

Welcome to the night! Grab a drink, say hello to everyone and settle in for the evening.

7:30 pm

Keynote & Featured Speakers

Hear from our guest of honor, Marketo's Chief Marketing Officer Sarah Kennedy, on how to find and engage the right customers – in addition to numerous thought leaders in the space.

8:30 pm

Cocktail Reception

Time to let loose. Enjoy a cocktail and networking amongst friends.

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Big thanks to our sponsors.

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